Press

April 7, 2010

freeAppCalendar Boosts App to #1 Position in iTunes App Store

Vancouver, BC, Canada - Recently launched free app promotion site, freeAppCalendar, has been growing steadily since its debut app was featured less than four weeks ago. In addition, several featured free apps have reached into the top five ranks in their respective categories. This past week, however, freeAppCalendar, had its first runaway success.

On March 30, 2010, freeAppCalendar featured "The Impossible Test" as the "Featured FREE App of the Day". The app quickly climbed the App Store charts, and was left free after the feature. On March 31, "The Impossible Test" reached the #1 Overall Free App position in the US App Store, and it continues to top the charts today. It has also reached the #1 position in numerous other App Stores across the world.

Over the past seven days, "The Impossible Test" has seen as many as 320,000 downloads in a single day, and has been downloaded a total of 1,584,824 times. This in itself is truly a remarkable achievement for both the developers and freeAppCalendar.

More importantly though, PixelCUBE Studios, developers of "The Impossible Test", also revealed that they also have seen a huge increase in their in-app purchases. In fact, their revenue the first day after reaching the #1 position was far more than the entire week when they were featured by Apple in the New and Noteworthy category. This is despite the fact that their app is now being given away for free.

Naveen Sidhu of PixelCUBE Studios commented, "We`re absolutely thrilled with our experience using freeAppCalendar. Since being featured, we`ve held the #1 overall free app position for over a week, and have had over 1.58 million downloads in that time! This massive exposure has led directly to a huge and sustained increase in the sales of our in-app purchases for "The Impossible Test". We can`t thank freeAppCalendar enough for their help in achieving this result!"

Ken Carpenter, founder of freeAppCalendar added, "The success of this app proves that giving away your apps for free can be a viable business model if done properly. I have gained considerable insight into this process over the past month, and I strongly believe that we will achieve this result multiple times again in the future. It will just take the combination of a good app, the right timing and the right in-app purchase strategy for the specific app. We can help developers with all those aspects."

Mr. Carpenter suggests that developers interested in replicating the success of "The Impossible Test" visit the Developers Page on freeAppCalendar to learn about some of the strategies they should consider employing in their own apps to increase their revenues. Developers are also encouraged to contact Mr. Carpenter directly by email with any questions that they might have.

###

February 27, 2010

freeAppCalendar Lets Visitors Vote For Which iPhone Apps Should Be Free

Vancouver, BC, Canada - Mind Juice Media Inc. has announced the online preview of freeAppCalendar, a new website where iPhone and iPod touch owners can come to find great games and apps for Free every day. In addition, visitors to the site have the amazing opportunity to Vote for which games and apps they want to see become free the following week. This puts control into the hands of the visitors to choose which games & apps will be featured on the main app calendar each week.

Visitors are presented with a list of potential games and apps from which to select, and they can vote for the game or app that they most want to get free the following week. If they change their mind later, they can return and change their vote. Voting will normally be open from early Sunday morning to Wednesday night, after which time the seven (7) games or apps with the most votes will be automatically selected to become free the following week (the coming Sunday through Saturday).

Visitors can return to the site every day the following week to see if their selected game or app was chosen or if they should vote for it again next week. Votes for unselected games and apps carry over to the next week. Visitors can also follow freeAppCalendar on Twitter, and can become a fan of the site`s Facebook page.

freeAppCalendar was created by Ken Carpenter, President of Mind Juice Media Inc. Mr. Carpenter decided to create the site as an alternative to a similar "free app" site that charges developers from $600 to $1,200 per day for the "privilege" of making their games and apps free.

Mr. Carpenter believes that indie developers deserve to have a website where they can promote their amazing games and apps to hundreds of thousands of people, and the main calendar feature of freeAppCalendar provides exactly that service for no charge.

Developers interested in taking the promotion of their games or apps to the next level should visit the Developers page on the website to learn more and to register. Additional advertising and promotional services are also available from freeAppCalendar at very reasonable prices (to be announced soon). The freeAppCalendar site is scheduled to officially launch within the next 7 to 10 days, but the preview site is already online.

###